WhatsApp is the most powerful marketing channel for Iraqi merchants — when used smartly. A practical guide on what to do and what to avoid completely.

Every Iraqi merchant has customers on WhatsApp. But most merchants use it in a way that loses customers instead of gaining them. Here are the rules the top merchants on GINI apply.
"Hi [customer name], we just received [product] at an exclusive price for the first 20 orders only. Link: [store link]"
"Hi [customer name], we miss you! Personal 15% discount on your next order, valid for 3 days. Use code: WELCOME15"
"Thank you, [customer name]! Your order #1234 is being prepared. You'll get a message the moment it leaves our warehouse."
If you haven't switched to WhatsApp Business yet, do it today. It gives you quick replies, product catalogs, and read indicators — all free.